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Cooper Tire links up with Balfour Beatty Plant & Fleet Services' "Safety Days"

Wednesday 3 June 2009

Cooper Tire has linked up with Balfour Beatty Plant & Fleet Services to help support a series of events encouraging safer motoring for those who drive for work.
 
The “Safety Days” help participants improve their knowledge in a wide variety of safety issues, from hazard perception and awareness through to general car maintenance such as checking tyre pressure and tread depth.
 
Cooper has assisted with the running of these events by providing competition prizes for drivers who take part in the days, and is looking for the two companies to link up more in the future to help promote safer driving for Balfour Beatty Plant & Fleet Services’ fleet of more than 9000 vehicles.
 
“Safety is a subject that Cooper Tire ranks as extremely important, and so working to support these events is something we’re very happy to do,” said Cooper’s National Account Manager James Steventon.
 
Those who take part are taught about hazard identification and defensive driving, as well as being shown what people really see when they drive and how to make sure they stay safe on the roads.
 
A driving simulator also gives participants the chance to not only keep themselves and others safe on the roads, but also how to save money by analysing just how fuel efficient their driving style is.
 
ENDS
 
For further information, please contact:
Andy Bothwell                                        Paul Rayner
T: 0208 541 3434                                    T: 0208 541 3434
M: 07825 703505                                                M: 07929 344082
E: andyb@performancepr.co.uk               E: paul@performancepr.co.uk
 
Notes to Editors
Cooper Tire & Rubber Company Europe Ltd, a subsidiary of the Cooper Tire & Rubber Company of Findlay, Ohio, USA, has more than a century’s experience at the leading edge of tyre technology. Cooper produces a full range of tyres for passenger car and 4x4 applications under the Cooper and Avon brand names, together with Avon motorcycle tyres.
 
Avon motorsport tyres are supplied to over 140 championships around the world, including the Avon Tyres British GT Championship and the British Formula Ford Championship, as well as series supported by Audi, Ford, Porsche and Honda. Cooper Tire also has a rich motorsport heritage, including the Cooper Tire British F3 International Series and Champ Car Atlantic.
 
For more information visit www.coopertire.com or www.avontyres.com